FAQ

Here you will find answers to questions you might have about CopyRobin. If you cannot find your question, do not hesitate to contact us.

General

  • Why the name CopyRobin?

    The European Robin is a caring and steadfast little bird that sings all year round. It is very exuberant in spring. More timid in autumn. The same goes for your written content. You should care for it and maintain it regularly. Sometimes it will be more exuberant, other times more timid. CopyRobin takes care of your text content in a steadfast way and will make sure it always strikes the right chord.

  • Which problem can CopyRobin solve for me?

    Do you struggle to maintain the contents of your website? Are you too busy with your daily business to also write great content? Would you like to blog, but other business just keeps getting in the way? You are not the only one. We know from years of experience that creating original text content is difficult for many organisations.

    On top of that, Google increasingly favours websites with plenty of text. Especially high-quality texts which are updated regularly. That is why blogging is an excellent SEO tactic.

    CopyRobin solves all of these problems. We make sure that you have access to professional copywriters at relatively low costs. This is how CopyRobin makes modern content marketing attainable and affordable for every organisation. Including yours!

  • How can CopyRobin help me?

    CopyRobin provides unique, professional text content for your website, blog, newsletter, or any other publication. All this is available to you for a fixed monthly rate.

  • This sounds too good to be true. What’s the catch?

    Everybody understands that unlimited access to a professional web editor or copywriter is not possible for this amount of money. To prevent ‘power users’ from making the service unprofitable at the expense of others, we work with a certain number of ‘credits’ per assignment. How many credits you have and the price per credit, depends on your chosen subscription level.

  • What about the fine print?

    We keep things as simple as possible. No need to sign a contract. There is no registration fee or exit fee. We do operate according to general conditions of distance selling to companies. Very simple and transparent.

  • Do you also provide services to individuals?

    No. CopyRobin only provides services to companies. When you register, we ask for your company name, official registration number (e.g. KvK, Companies House, CFE), and VAT number. All prices are exclusive of 21% VAT, the general VAT rate for services in the Netherlands, our country of operation.

  • Who are the web editors and copywriters?

    We work on a freelance basis with professional web editors and copywriters, all carefully screened and selected. We always aim for a long-term collaboration.

    We will link your account to a writer who is the best fit for your organisation. Preferably someone with prior knowledge of your industry. By creating that long-term connection, the writer will get to know your organisation better over time.

    When your usual copywriter is not available, we will look for a temporary replacement. Of course, you can always let us know if your assigned writer is not to your liking. In that case, we will simply link your account to someone new.

  • Once I register, how quickly can I submit my first assignment?

    As soon as your account is activated, you will receive a confirmation email including a link to a questionnaire. This questionnaire helps us to learn more about you. At the same time, you can submit your first free trial assignment (a maximum of 400 words at a standard difficulty level). Do you want to submit a larger assignment right away and waive the trial assignment? Simply enter your IBAN number and authorise us for direct debit in your account details.

  • Before I register, I have a few more questions…

    No problem! Get in touch and we will answer all your questions as quickly and accurately as possible.

Subscriptions

  • How does it work, this free trial assignment?

    We are confident in our delivery of top-notch text content and excellent service. To see for yourself, you can submit a free trial assignment of up to 400 words at a standard level of difficulty.

    When registering, you do not need to fill out any credit card details or give authorisation for direct debit. So, no risk there. If you are not 100% satisfied with the trial text, you do not need to do anything. Only if you decide to use the content from the trial or if you want to register for a following assignment, we will ask you to fill out your company registration, VAT and IBAN number, as well as an authorisation for direct debit. As soon as you have filled out these details, your subscription is valid.

    Do you want to use the trial text, but you’re not ready to sign up for a subscription? No worries. You are free to use the content for a one-time payment of €45 excluding VAT. If you do decide to take on a subscription at any time in the future, we will subtract that one-time payment from your first monthly invoice.

  • How many credits are included in a subscription?

    We offer 4 different subscription levels

    • Pay as you go: 0 credits included. You purchase these separately.
    • Starter: 10 credits per month included.
    • Business: 20 credits per month included.
    • Corporate: 40 credits per month included.
    • Enterprise: 60 credits per month included.

    Click here for subscription details.

  • I do not want a subscription at the moment. Do you accept separate assignments?

    We sure do! We can take care of your individual (ad hoc) assignments as needed. In these cases, we offer the Pay as you go subscription of €10 per month without credits included.

    You can then order as many credits as you need. These credits remain valid for 12 months, provided you continue the subscription during these months.

    Please note that there is no free trial assignment included in the Pay as you go subscription. Your first order will count as a paid order.

  • What is the duration of a subscription?

    The minimum duration of a subscription is 1 month. After the first month, you can end your subscription at any time. You can change that yourself in your CopyRobin dashboard.

  • How much does it cost to have a piece of content written?

    The cost of a text depends on three variables:

    • The length of the text in increments of 400 words.
    • The level of difficulty of the text: standard, creative, or expert.
    • The price you pay per credit. This depends on the type of subscription you choose.

    The price per credit within each subscription is:

    • Pay as you go: € 27,50 (0 credits per month)
    • Starter: € 23,00 (10 credits per month)
    • Business: € 19,25 (20 credits per month)
    • Corporate: € 17,00 (40 credits per month)
    • Enterprise: € 14,98 (60 credits per month)

    For example: a text of maximum 400 words at a standard level of difficulty will cost € 29,96 within an Enterprise subscription.

    You can always purchase additional credits at the credit price within the subscription you have chosen.

Content

  • Which topics can you write about?

    As professional copywriters, we can basically write about anything, as long as you provide us with the right information. You have the professional knowledge. We have the writing skills. Together we will make it work.

    We work with copywriters who all have their own specialism. Some know a lot about marketing. Others about fashion or great food. Chances are we have a copywriter in our network with knowledge about your industry.

    In any case, be as specific as possible when submitting an assignment. Fill out as many details as you can in the order form and add sources and examples to illustrate. If your copywriter still has questions, they might contact you by phone or Skype for more details.

  • Do you also write SEO texts?

    Our writers are all trained in writing SEO-friendly content. They know how to assimilate your keywords in the text for it to be optimised for search, without spamming search engines or compromising readability.

    To help them optimise, they use a practical tool: Webtexttool. So, if you want to be sure that your website content is optimised for SEO, CopyRobin is your partner.

  • Are the texts you provide flawless?

    Our in-house senior editors review every piece of content before we deliver it to you. The odds of you encountering any additional errors are very slim.

  • Can you also help set up a content strategy and/or content plan?

    We sure can! You can book a session with a content strategy manager to develop your content strategy and map out a content plan. Please contact us for a custom quote.

  • How can I contact the writer?

    Contact with the writer will mostly take place within the dashboard and via email, but if you prefer to call, that’s also possible.

  • What is the best way to brief my copywriter?

    Great text content cannot exist without a solid briefing. It’s as simple as that. That’s why we take a detailed briefing very seriously at CopyRobin.

    The first time you register, we ask you to fill out an extended questionnaire. This is a one-time thing that provides us with general information about your organisation. After that, you will simply fill out an order form per assignment.

  • How long does it take to complete my assignment?

    It depends on the number of words and the level of difficulty you choose. You can roughly count on the number of credits, converted into working days.

    For example, a text of a maximum of 400 words at standard difficulty will be delivered after 2 working days, while a text of up to 3600 words at expert level will take approximately 30 days. Of course, we will take your desired delivery date into consideration as much as possible.

  • How about the security of confidential information?

    Our forms are secured by encryption. So, all information you send us is protected. Furthermore, we work with freelancers who have all been pre-screened and have signed a confidentiality agreement. It goes without saying that we guarantee strict confidentiality to all of our clients.

  • Can I request unlimited adjustments and corrections?

    Yes, per assignment you are entitled to an unlimited number of correction rounds. Within reason, of course. If we believe a client is exceeding reasonable edit requests, we will open up a discussion with the client. Adjustments and corrections are done during office hours and are generally a matter of minutes or hours rather than days.

  • Can I submit multiple assignments (with different priorities) in one go?

    You can submit multiple assignments in your dashboard. The order of submission determines the priority. Should you make a mistake, simply send an email to redactie@copyrobin.nl and our team will adjust the order of priority manually.

  • Do you also provide images?

    We don’t usually include images with our text content. However, when it comes to larger assignments (creative or expert level of difficulty), you can ask your writer if they are willing to look for royalty-free images.

    Take note, though, in these cases, you will still be directly responsible for securing the image copyrights.

  • Will you enter the text content in our CMS?

    Usually we deliver your texts in a Google document. For larger projects, we will gladly make alternate arrangements.

  • Do you also write entire websites?

    Definitely. However, that service cannot always be covered within a subscription. If you’re in need of copy for a full website, we will create a standalone project. Please contact us to learn more. We are happy to send you a custom budget proposal.

    Do you want to build an entire new website? Do not hesitate to contact our partners at Loyals. They can certainly help you out.

  • Do you transfer copyrights to the client?

    Yes, we operate as ghostwriters. Copyrights are given to you, the client. You are free to do whatever you want with the text content, including publishing it under your own name.

Financial

  • How does this 'credits' system work?

    The number of credits you need for any given assignment, depends on two variables: length and level of difficulty of the text.

    You choose the length of the text in increments of 400 words (approximately one A4 page).

    You choose the level of difficulty based on the scope of the work and/or the level of expertise you expect from the copywriter:

    Standard: Your briefing is basically sufficient. The writer doesn’t need to do any additional research or conduct an interview by phone.
    Creative: Following the briefing, the writer needs to pay extra attention to creativity, research the provided sources, and/or conduct a short interview by phone (approximately 15 minutes).
    Expert: Following the briefing, the writer needs to find sources and do research, conduct a longer interview by phone (approximately 30 minutes), or write based on their specific knowledge or expertise.

    The table below shows how many credits are required per assignment, based on these variables:

    Words

    Standard

    Creative

    Expert

    400 2 4 6
    800 3 6 9
    1200 4 8 12
    1600 5 10 15
    2000 6 12 18
    2400 7 14 21
    2800 8 16 24
    3200 9 18 27
    3600 10 20 30
  • Do I receive an invoice? And how do I pay?

    Once you activate your subscription by filling out your IBAN number and authorising us for direct debit, we will send you the first monthly invoice. When you register, you authorise us to periodically debit the balance owing directly from your bank account, which we will do 14 days after each invoice date.

  • How much does it cost to have a text written?

    The cost of each text depends on three variables:

    • The length of the text in increments of 400 words.
    • The level of difficulty of the text: standard, creative, or expert.
    • The price you pay per credit. This depends on the kind of subscription you choose.


    The price per credit per subscription is:

    • Pay as you go: € 27,50 (0 credits per month)
    • Starter: € 23,00 (10 credits per month)
    • Business: € 19,25 (20 credits per month)
    • Corporate: € 17,00 (40 credits per month)
    • Enterprise: € 14,98 (60 credits per month)

    For example: a text of maximum 400 words at a standard level of difficulty will cost € 29,96 within an Enterprise subscription.

    You can always purchase additional credits at the credit price within the subscription you have chosen.

Freelancers

  • I am a freelancer! How do I register?

    Are you a freelance copywriter and would you like to work with us?  Awesome! Then check out this page.

  • Do I have to be officially registered as a freelancer?

    Ideally, yes. We work exclusively with professional freelance copywriters. That is why we ask for your official registration number (depending on your country: KvK, Companies House, CFE, etc.), and VAT number when you join our network. If you are an excellent writer living in the Netherlands and you want to join our team, but you do not yet have an official registration or VAT identification number, please consider registering at verloning.nl (if you live in the Netherlands). 

    If you're not from the Netherlands, please send an e-mail to redactie@copyrobin.nl so we can discuss other possibilities. 

  • How do I contact the client?

    Contact with the client will mostly take place within the dashboard and via email. For assignments with a creative or expert level of difficulty, however, it is often necessary to contact the client by phone.

  • As a freelancer, will I usually work for the same clients?

    Yes, once we’ve found a good fit, we like to link our freelancers to the same clients as often as possible.. Preferably you will have prior knowledge of the client’s industry or line of business.

    We aim for long-term collaboration. By creating that ongoing connection between writer and client, you will get to know your client better over time.

    Whenever you are not available, we will look for another writer to take over temporarily. Should the collaboration with a client not be to your liking, simply let us know and we will link someone new to the account.