Questions and answers

We have already answered most of your questions below.


FAQ

Here you will find answers to questions you might have about CopyRobin. If you cannot find your question, do not hesitate to contact us.

General

  • Why the name CopyRobin?

    The European Robin is a caring and steadfast little bird that sings throughout the year. It is very exuberant in spring. More timid in autumn. The same goes for your content. You should care for it and maintain it regularly. Sometimes it will be more exuberant, other times more timid. CopyRobin takes care of your content in a steadfast way and will make sure it always strikes the right chord.

  • Which problem can CopyRobin solve for me?

    Do you struggle to keep your website's content up to date? Are you too busy with your daily business to also produce great content? Would you like to blog, but other business keeps getting in the way? You are not the only one. We know from years of experience that creating original content is difficult for many organisations.

    Additionally, search engines and AI chatbots are increasingly favouring original content. Especially high-quality content that is updated regularly.

    CopyRobin solves all of these problems. We ensure that you have access to professional content creators at a competitive rate. This is how CopyRobin makes modern content marketing attainable and affordable for every organisation. Including yours!

  • How can CopyRobin help me?

    CopyRobin provides unique, professional content for your website, blog, newsletter, or any other publication. Thanks to our platform, you maintain complete control over everything: 'content as a service'.

  • What about the fine print?

    We keep things as simple as possible. No need to sign a contract. There is no registration fee or exit fee. We do operate according to general conditions of distance selling to companies. Very simple and transparent.

  • Do you also provide services to individuals?

    No. CopyRobin only provides services to companies. When you register, we ask for your company name, official registration number (e.g. KvK, Companies House, CFE), and VAT number. All prices are exclusive of 21% VAT, the general VAT rate for services in the Netherlands, our country of operation.

  • Who are the web editors and copywriters?

    We work with professional AI-content creators on a freelance basis, all carefully screened and selected. We always aim for long-term collaboration.

    We will link your account to a creator who is the best fit for your organisation. Preferably someone with prior knowledge of your industry. By creating that long-term connection, the creator will get to know your organisation better over time.

    When your usual content creator is not available, we will look for a temporary replacement. Of course, you can always let us know if your assigned creator is not to your liking. In that case, we will simply link your account to someone new.

  • Once I register, how quickly can I submit my first assignment?

    Once you have activated your account, you will receive a confirmation email from us containing a link to a questionnaire, so that we can get to know you better.

    Enter the requested information and you can immediately post your assignments. Payments are made through direct debit.

  • Before I register, I have a few more questions…

    No problem! Get in touch and we will answer all your questions as quickly and accurately as possible.

Pricing tiers

  • How long will my credits remain valid?

    Your credits remain valid for one year from the date of purchase. Have you not used them within that year? You will then receive a warning email before the expiry date, notifying you that your credits are about to expire. This gives you the chance to use them up.

    The credits of the trial package are valid for three months.

    You can extend your credits once a month if you need more time to use them. Just send an email to redactie@copyrobin.nl.

  • How much does it cost to have a piece of content written?

    To give you an idea of our content pricing, we've listed some examples below.

    SEO text (max. 400 words) From 3 credits From €63
    Blog (max. 800 words) From 4 credits From €84
    AI photo/image From 3 credits From €63
    AI video From 20 credits From €420

     

    As you can see, these are starting prices. The actual cost depends on three factors:

    1. The length of the text (in increments of 400 words), or the complexity of the image or video.
    2. The level of human input: AI-powered, AI-assisted, or AI-premium.
    3. The price you pay per credit, determined by your chosen tier. The larger the tier, the lower the cost per credit.

    Would you like to know exactly how much your content will cost? Feel free to let us know! We'll quickly send you a specific quote.

    Download pricing sheet

  • Will I be tied to a subscription?

    No, you purchase your credits in your CopyRobin dashboard. The costs are debited in one go. You are not tied to anything.

AI copywriting

  • Are there more AI innovations planned at CopyRobin?

    Yes, CopyRobin is working on AI-generated content strategies and scheduling, matching clients with writers, simplifying the process of placing orders, and assisting editors with proofreading.

  • How can I get more information about CopyRobin's AI-assisted copywriting service?

    Contact Eric van Hall at 0717504060 or eric@copyrobin.nl for more information about the new service.

  • How does it work with my privacy and copyrights?

    CopyRobin uses artificial intelligence (AI) to create unique and engaging content.

    The AI we use comes from a company called OpenAI. But don't worry; your data is safe with us, just as with OpenAI.

    So, what happens to your data? Well, it's quite simple. The AI looks at the information you give us but doesn't remember or learn from it. It's like telling a story to a robot, but the robot forgets it as soon as you finish speaking.

    In other words, you always remain in control of your data. The information you give us and the texts the AI creates remain yours.

    OpenAI has strict security measures. They have a special certification (SOC 2), and they encrypt your data to keep it extra safe.

    So, if you use our AI-supported content creation services, you can be sure that your data is safe and that you retain control.

  • Is there resistance from writers towards this new approach?

    After the internal presentation, a heated discussion ensued in a Facebook group for copywriters. Some writers expressed their fear of being demoted to 'prompt engineers', while others showed understanding for the new approach. A few writers decided to stop collaborating.

    On the other hand, there were also many writers who were eager to work with the use of AI. Many participants attended the webinars organised by CopyRobin and the enthusiasm was high.

  • Is this service suitable for every industry?

    Yes, the AI-supported content creation service is suitable for any industry and offers added value for marketers and busy entrepreneurs in need of high-quality content.

  • What are the benefits of using AI in the content creation process?

    The benefits of using AI in the content creation process are:

    • Customers receive higher quality content at a fair price and spend less time on briefing.
    • Creators can produce more content in less time and earn more per hour.
    • CopyRobin can take on more and larger assignments and deliver higher quality output.
  • What are the three options for CopyRobin customers?

    AI-powered: Based on the briefing, Chirp already generates the text as a concept. If applicable, your text is already optimised for SEO, including an eye-catching meta-title and meta-description. The copywriter then fact-checks and humanises the text.

    AI-assisted: Works the same as AI-powered, but the copywriter gets extra time to let their creative juices flow, carry out more in-depth research, and even conduct short interviews. This results in a text that not only meets your requirements, but also has the wow-factor to captivate your audience.

    AI-premium: The copywriter spends more time on in-depth research, interviews, or writing from their expertise, always supported by smart AI.

  • What is CopyRobin's new AI-supported copywriting service?

    CopyRobin has offered an AI-supported content creation service since June 1, 2023. Three new service levels were introduced: AI-powered, AI-assisted, and AI-premium content creation.

    AI-powered means AI generates your content. But not just any AI – we use our own advanced and unique prompts. This results in a significantly higher quality than most AI-generated content. Additionally, our editorial team thoroughly checks and fact-checks the content before delivery, as even AI can make mistakes.

    AI-assisted means a human content creator uses AI to help shape the content. They get twice as much time to create it with the help of AI. This extra time significantly improves the final result. Here, too, our experienced editors review and fact-check everything before it's sent to you.

    AI-premium means the content creator has three times as much time to produce top-quality content with support from AI. This often includes interviews and in-depth research to ensure the highest standard.

Content

  • Which topics can you write about?

    As professional content creators, we can handle almost any topic, provided you provide us with the necessary information. You have the expertise. We bring the creativity. Together, we’ll make it work. The fact that we use AI to support our content creation also helps. AI knows (almost) everything!

    Additionally, we collaborate with content creators who each have their unique specialties. Some know a lot about marketing, while others specialise in fashion or food. So there’s a good chance we have someone in our network who understands your industry.

    Please ensure that you are as clear and detailed as possible when completing the assignment form. Add sources and examples where you can. If something isn’t entirely clear, our creator may reach out for a phone or video call to clarify things.

     

  • Do you also write SEO texts?

    Our writers are all trained in writing SEO-friendly content. They know how to assimilate your keywords in the text for it to be optimised for search, without spamming search engines or compromising readability.

    To help them optimise, they use a practical tool: Textmetrics. So, if you want to be sure that your website content is optimised for SEO, CopyRobin is your partner.

  • Are the texts you provide flawless?

    Our in-house senior editors review every piece of content before we deliver it to you. The odds of you encountering any additional errors are very slim.

  • Can you also help set up a content strategy and/or content plan?

    We sure can! You can book a session with a content strategy manager to develop your content strategy and map out a content plan. Please contact us for a custom quote.

  • How can I contact the writer?

    Contact with the writer will mostly take place within the dashboard and via email, but if you prefer to call, that’s also possible.

  • What is the best way to brief my copywriter?

    Great text content cannot exist without a solid briefing. It’s as simple as that. That’s why we take a detailed briefing very seriously at CopyRobin.

    The first time you register, we ask you to fill out an extended questionnaire. This is a one-time thing that provides us with general information about your organisation. After that, you will fill out an order form per assignment.

    Furthermore, you can also enlist the help of our AI assistant 'Chirp'. It will scour the web for additional information to supplement your briefing.

  • How long does it take to complete my assignment?

    That depends on the size of the project and the level of AI support you choose. Our dashboard will automatically calculate a deadline, but you can also set your preferred delivery date.

  • How about the security of confidential information?

    Our forms are secured by encryption. So, all information you send us is protected. Furthermore, we work with copywriters who have all been pre-screened and have signed a confidentiality agreement. It goes without saying that we guarantee strict confidentiality to all of our clients.

  • Can I request unlimited adjustments and corrections?

    Yes, per assignment you are entitled to an unlimited number of correction rounds. Within reason, of course. If we believe a client is exceeding reasonable edit requests, we will open up a discussion with the client. Adjustments and corrections are done during office hours and are generally a matter of minutes or hours rather than days.

  • Can I submit multiple assignments (with different priorities) in one go?

    You can enter multiple assignments in your dashboard. Here, you easily specify the deadlines - and thus the priority - yourself. Did you make a mistake? If so, you can always send an e-mail to redactie@copyrobin.nl. We will help you quickly.

  • Do you also provide images?

    Absolutely! If desired, we provide AI-generated images. Our AI creators can create suitable images for your text using generative AI (Midjourney, to be precise).

  • Will you enter the text content in our CMS?

    In principle, no. We deliver the content as a Google Document, or as an image, video, or audio file. For larger projects, we can make special arrangements if needed.

  • Do you also write entire websites?

    Definitely. However, that service cannot always be covered within a subscription. If you’re in need of copy for a full website, we will create a standalone project. Please contact us to learn more. We are happy to send you a custom budget proposal.

    Do you want to build an entire new website? Do not hesitate to contact our partners at Loyals. They can certainly help you out.

  • Do you transfer copyrights to the client?

    Yes, we operate as ghostwriters. Copyrights are given to you, the client. You are free to do whatever you want with the text content, including publishing it under your own name.

  • Which languages can I order?

    Currently, you can order texts in English, French, German, Spanish, Italian, Portuguese, Swedish, Danish, Norwegian, and Polish. Do you need another language? Please get in touch with us, and we will respond promptly to let you know whether we can assist you.

     

Financial

  • How does this 'credits' system work?

    The number of credits you need for any given assignment, depends on two variables: length and the level of usage of AI.

    You choose the length of the text in increments of 400 words (approximately one A4 page).

    You choose the usage of AI based on the scope of the work and/or the level of expertise you expect from the copywriter:

    AI-powered: Based on your briefing, Chirp generates a draft text. If applicable, the text is already optimised for SEO, including an engaging meta-title and meta-description. The copywriter then fact-checks and humanises the text.

    AI-assisted: Works similarly to AI-powered but provides the copywriter extra time to get their creative juices flowing, conduct a more profound research, and even conduct short interviews. This results in a text that meets your requirements and has that wow factor to convince your target audience.

    AI-premium: The copywriter spends more time on in-depth research, interviews, or writing from their expertise, always supported by smart AI.

    Download pricing tiers

    For anything other than text, you’ll always receive a quote first, so you know exactly what to expect.

  • How long will my credits remain valid?

    Your credits remain valid for one year from the date of purchase. Have you not used them within that year? You will then receive a warning email before the expiry date, notifying you that your credits are about to expire. This gives you the chance to use them up.

    The credits of the trial package are valid for three months.

    You can extend your credits once a month if you need more time to use them. Just send an email to redactie@copyrobin.nl.

  • Do I receive an invoice? And how do I pay?

    After you activate your account by providing your IBAN number and direct debit authorisation, and place your order, we will send you an invoice. When you register, you authorise us to debit the amounts due from your bank account. We will do this 14 days after the invoice date each time.

  • What does it cost to have content created?

    The cost of a specific assignment depends on two variables: the length of the text, the complexity of the image or video, and the level of AI we can utilize.

    You choose the length of a text in blocks of 400 words (approximately one A4 page).

    The level of AI is based on how much human input you expect from the content creator:

    • AI-powered: Based on the briefing, Chirp generates a draft version of the content. Where applicable, the content is already optimised for SEO, including a catchy meta title and description. The creator fact-checks and humanises the content.

    • AI-assisted: Works the same as AI-powered, but the creator gets extra time to be creative, do some research, or conduct a (short) interview. This results in content that not only meets your requirements but also has that wow factor to convince your audience.

    • AI-premium: The copywriter gets more time for in-depth research, interviews, or writing from their own subject matter expertise. All, of course, supported by smart AI tools.

    For content types other than text, you'll always receive a quote first, so you know exactly what to expect.

    Download pricing tiers

Freelancers

  • I am a freelancer! How do I register?

    Are you a freelance copywriter and would you like to work with us?  Awesome! Then check out this page.

  • Do I have to be officially registered as a freelancer?

    Ideally, yes. We work exclusively with professional freelance copywriters. That is why we ask for your official registration number (depending on your country: KvK, Companies House, CFE, etc.), and VAT number when you join our network. If you are an excellent writer living in the Netherlands and you want to join our team, but you do not yet have an official registration or VAT identification number, please consider registering at verloning.nl (if you live in the Netherlands). 

    If you're not from the Netherlands, please send an e-mail to redactie@copyrobin.nl so we can discuss other possibilities. 

  • How do I contact the client?

    Contact with the client will mostly take place within the dashboard and via email. For assignments that are AI-assisted or 100% human, however, it is often necessary to contact the client by phone.

  • As a freelancer, will I usually work for the same clients?

    Yes, once we’ve found a good fit, we like to link our freelancers to the same clients as often as possible. Preferably you will have prior knowledge of the client’s industry or line of business.

    We aim for long-term collaboration. By creating that ongoing connection between writer and client, you will get to know your client better over time.

    Whenever you are not available, we will look for another writer to take over temporarily. Should the collaboration with a client not be to your liking, simply let us know and we will link someone new to the account.

Agencies

  • Can more than one colleague use the same account?

    Definitely! In your CopyRobin account, it’s easy to create sub-users who can then each manage their own clients. For example, they will be the only ones to receive an email notification when a new piece of content has been delivered for one of their clients.

    Please note, however, that only the main user can manage the subscription and determine which colleagues can order additional credits.

  • Can we add a PO number or other reference to a project?

    Of course. You can add a PO number or customer name to the 'internal reference' field of each new order. You’ll be able to find those sorted alphabetically in your monthly overview. When purchasing individual credits, you can include that information in the description, which will later appear on your invoice.

  • Can we submit assignments for multiple clients within the same subscription?

    Absolutely! The higher your subscription level, the lower your price per credit and the higher your profit margin. So feel free to use CopyRobin for as many clients as you wish.

  • Can we submit assignments in bulk?

    Do you have a larger project order to submit? In that case, there’s no need to compile a separate briefing for each assignment. We have a handy 'Other assignments' form, specifically created to place larger orders with ease. It allows you to refer to a separate spreadsheet outlining the various assignments, for example.

  • Could we hire a CopyRobin creator to work with our team on an hourly basis?

    That's certainly possible. Any creator dispatched (remotely) to your organisation will report their hours to us at a rate of 4 credits per hour. You email us a time overview at the end of each month, and our editing team will update your dashboard accordingly.

  • Do you also call our clients on our behalf?

    Absolutely! Your clients don’t need to know that you’re using CopyRobin to create their content. Would you like our creators to communicate on behalf of your agency?
    Just mention it in the briefing.

  • Do you have a creator who specialises in…?

    Within our pool of several hundred creators, we can usually find a suitable freelancer for almost any topic. Keep in mind that specific specialisations—such as legal, financial, construction/technical, or IT—are in high demand. We therefore recommend that you let us know in advance if such an assignment is forthcoming. You can do this by sending an email to our editorial team.

  • How can I grant my colleagues access to the dashboard?

    If you are the main account user, you can easily create accounts for your colleagues via your own dashboard. You could also (temporarily) transfer your main account privileges to a colleague.

  • How does your financial reporting work for our accounting?

    You will receive an invoice for every order (single assignment or bundle) and every time you order extra credits. In your dashboard, you can see which invoices are still outstanding and you can download all invoices as PDF files.

    In addition, your dashboard contains monthly overviews that you can easily download as PDF and Excel.

  • How long does it take to submit an assignment?

    How long it takes to write a briefing depends on several factors. But we make it as easy as possible for you.

    You can quickly submit a new request for a single text using our 'Text Assignment' form. You can also ask our intelligent AI assistant 'Chirp' to help complete your briefing with information found online.

    Do you have a new assignment that's very similar to a previous one (in terms of length, difficulty, target audience, etc.)? Then reuse the old assignment as a template. That saves time.

    Do you have a large number of assignments? And is it too much work to enter them one by one? Or would you like to request other types of content besides text? Then use the 'Other Assignments' form. For example, you can refer to a spreadsheet with dozens (or hundreds) of product or SEO texts, or attach a briefing for your visual content.

  • How quickly do you deliver?

    As a rule, we count one working day per credit. The dashboard calculates this deadline automatically. Are you submitting a rush assignment? Please indicate your desired delivery date in the briefing. We always do our best to meet that requested deadline.

  • Will I receive a discount rate for large orders?

    No, we do not offer additional discounts beyond the rates listed on our website. However, the larger the tier you purchase, the lower the price per credit is. As a result, you pay less per assignment.



    Download our pricing tiers

  • Will we get one permanently assigned creator?

    We always aim for one dedicated creator per client, backed up by one or two additional creators to ensure continuity and consistency. As long as you and the regular creator are satisfied with the collaboration, we won't make any changes.