Hospitality copywriter
Are you active in the hospitality industry and looking to make your business stand out with compelling content? Then you need a specialised hospitality copywriter. CopyRobin transforms your passion for hospitality and quality into engaging content that attracts, excites, and retains your guests.
Professionally written texts not only enhance your image but also directly contribute to increasing your revenue and guest loyalty.
What does a hospitality copywriter do?
A hospitality copywriter creates content that perfectly aligns with the experience you want to offer your guests. Whether it involves menus, hotel brochures, enticing website texts, engaging social media posts, or persuasive newsletters, our writers know how to convey your message tastefully and effectively.
A hospitality copywriter creates content that perfectly aligns with the experience you want to offer your guests.
Additionally, they understand that every hospitality business is unique and has its own story. That's why they immerse themselves deeply in your business philosophy and effortlessly translate it into texts highlighting your distinctive qualities.
Our copywriters stay current with trends and developments in the hospitality industry. They consider sustainability, innovative hospitality concepts, and evolving guest expectations. They also know the sector's specific terminology and regulations, such as allergen declarations and HACCP standards.
"Guests choose your hotel or restaurant not just because of good reviews but mainly because of how you make them feel. By creating texts that convey warmth, authenticity, and personal attention, you genuinely make a difference." – Copywriter Sophie.
Why hire a hospitality copywriter?
- Enhanced guest experience: Professional texts improve your guests' experience and enhance your image.
- Increased conversions: Targeted content boosts the number of reservations and increases revenue.
- SEO optimisation: Better visibility in search engines through strategic, optimised SEO texts.
- Consistent brand identity: Texts that seamlessly align with your unique style and tone of voice for recognisable and authentic communication.
The added value of specialised hospitality copywriting
Our specialised hospitality writers have extensive industry knowledge, enabling them to effortlessly communicate with various target audiences such as business travellers, tourists, local guests, and international visitors. They understand the importance of adopting an appealing tone, whether informal, chic, dynamic, luxurious, or refined. This ensures your message always comes across clearly and effectively.
How CopyRobin develops your hospitality content
- Intake & briefing: We identify your wishes, objectives, target audience, and desired style.
- Research & concept: Research your brand, audience, competitors, and industry developments.
- Writing & editing: Creating engaging content with internal quality control and meticulous editing.
- Finalisation & delivery: Feedback rounds and delivery of robust, publication-ready texts, including publishing advice.
Our USPs:
- Fast and efficient work with quick turnaround times
- Quality guarantee from experienced copywriters
- Personal attention and tailored solutions for every project
- Transparent pricing with no hidden costs
Practical tips for utilising hospitality content
- Use attractive brochures and flyers to entice guests visually and textually.
- Regularly publish blogs and social media posts about events, new dishes, or interesting background stories to enhance online visibility.
- Optimise website texts for search engines to increase your online discoverability and attract more guests.
"Hospitality is all about creating experiences. With vibrant descriptions and evocative texts, we give guests a taste of the unique experience awaiting them. This increases reservations and fosters long-term relationships." – Hospitality copywriter Marco.
Start now with your hospitality copywriter
Would you also like to impress your guests with welcoming, inspiring, and compelling content that strengthens your brand and boosts revenue? Get in touch with CopyRobin today and discover how our specialised hospitality copywriters bring your brand to life and optimise your guest experience.
Ready to take your hospitality content to the next level?
Schedule an appointment
Or fill in the form below, and we will contact you as soon as possible during office hours:
Questions
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Why the name CopyRobin?
The European Robin is a caring and steadfast little bird that sings throughout the year. It is very exuberant in spring. More timid in autumn. The same goes for your content. You should care for it and maintain it regularly. Sometimes it will be more exuberant, other times more timid. CopyRobin takes care of your content in a steadfast way and will make sure it always strikes the right chord.
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Which problem can CopyRobin solve for me?
Do you struggle to keep your website's content up to date? Are you too busy with your daily business to also produce great content? Would you like to blog, but other business keeps getting in the way? You are not the only one. We know from years of experience that creating original content is difficult for many organisations.
Additionally, search engines and AI chatbots are increasingly favouring original content. Especially high-quality content that is updated regularly.
CopyRobin solves all of these problems. We ensure that you have access to professional content creators at a competitive rate. This is how CopyRobin makes modern content marketing attainable and affordable for every organisation. Including yours! -
How can CopyRobin help me?
CopyRobin provides unique, professional content for your website, blog, newsletter, or any other publication. Thanks to our platform, you maintain complete control over everything: 'content as a service'.
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What about the fine print?
We keep things as simple as possible. No need to sign a contract. There is no registration fee or exit fee. We do operate according to general conditions of distance selling to companies. Very simple and transparent.
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Do you also provide services to individuals?
No. CopyRobin only provides services to companies. When you register, we ask for your company name, official registration number (e.g. KvK, Companies House, CFE), and VAT number. All prices are exclusive of 21% VAT, the general VAT rate for services in the Netherlands, our country of operation.
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Who are the web editors and copywriters?
We work with professional AI-content creators on a freelance basis, all carefully screened and selected. We always aim for long-term collaboration.
We will link your account to a creator who is the best fit for your organisation. Preferably someone with prior knowledge of your industry. By creating that long-term connection, the creator will get to know your organisation better over time.
When your usual content creator is not available, we will look for a temporary replacement. Of course, you can always let us know if your assigned creator is not to your liking. In that case, we will simply link your account to someone new. -
Once I register, how quickly can I submit my first assignment?
Once you have activated your account, you will receive a confirmation email from us containing a link to a questionnaire, so that we can get to know you better.
Enter the requested information and you can immediately post your assignments. Payments are made through direct debit.
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Before I register, I have a few more questions…
No problem! Get in touch and we will answer all your questions as quickly and accurately as possible.
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