Product texts that sell

Have an experienced copywriter write your product texts and increase the conversion of your webshop.

Powerful product descriptions are essential to any online shop. It is the only information your customers will read about the product before their purchase. Product text not only needs to offer clear information but should also compel website visitors to buy the product.

Product texts should entice the visitor to make a purchase.

Standard product descriptions will often fall short in that regard. However, a transparent description in an appealing writing style can make a world of difference.

CopyRobin is happy to assist in your product texts - from kitchen cabinet doors to clothing items and everything in-between. Targeting conversions, straightforward, and SEO-proof: exactly the way you want. CopyRobin collaborates with over 538 professional copywriters. That way there is always someone available with a connection to and experience with your sector and target audience. All at an affordable price.

Submit free trial assignment

Before we start writing your product descriptions

When CopyRobin gets down to work for you, you’ll first answer a few questions in a detailed online questionnaire. This is where you’ll share a bit more about your company, allowing us to connect you to the most suitable copywriter. Imagine questions like:

  • Who is your target audience?
  • What is their language level?
  • Which products or services do you offer and what does your audience look for on your website?
  • Which actions do you want your visitors to take?

 

We'll ask you everything we need to know to find you the perfect match.

Of course, we will also ask some questions about you: what is your vision? Which writing style do you prefer? Everything we need to know to find you the perfect match.

Do you want your product text in another language? No problem! We can help you out in almost any language imaginable.

How does it work to have product texts written?

If it’s your first time working with us, you can submit a free trial assignment of maximum 400 words at a ‘Standard’ difficulty level. That should give you a good sense of our process. Then, we’ll get right to work to pair you with a copywriter who is a great match for your business.

Subscription?! No worries, you are not bound by anything.

Are you satisfied with your trial assignment? Then activate your preferred subscription! You won’t get locked into anything: you can end your subscription at any time with a month’s notice. Your subscription level is easy to adjust at any time. Not sure which subscription best suits your needs? Our team of editors is happy to advise you.

  1. Create a new assignment in the CopyRobin dashboard. No need to worry, you will receive clear instructions!
  2. You will receive your product texts in your dashboard, often within a few days or a week. Is there a rush on your assignment? Let us know and we will help you come up with a solution.

 

What does it cost to have product texts written?

With CopyRobin, you can control how much your product text copy will cost: the shorter your desired text and the more input you provide, the lower the cost of the project. And the higher your subscription level, the larger your discount.

We calculate the fee for an assignment based on two variables: length and the degree of AI we may use.

The length is determined in increments of 400 words (about 1 A4 page).
You will choose the degree of AI to be used based on how much work and/or expertise you expect from your copywriter:

AI-powered: Based on your briefing, Chirp generates a draft text. If applicable, the text is already optimised for SEO, including an engaging meta-title and meta-description. The copywriter then fact-checks and humanises the text.

AI-assisted: Works similarly to AI-powered but provides the copywriter extra time to get their creative juices flowing, conduct a more profound research, and even conduct short interviews. This results in a text that meets your requirements and has that wow factor to convince your target audience.

100% human: As the name suggests, the writer does not use AI in this option. Our experienced copywriters employ their expertise and craft a completely original text. They delve into various sources, hold more extended interviews, and rely on their knowledge to produce a piece full of creativity and skill – copywriting in its purest form. 

Please find the rates for our various subscription levels below. They will allow you to calculate how much it would cost to commission product texts:

Check out our pricing here 

Why are great product descriptions so essential to your website?

  • There is less need for customer service since you will cut down on questions. All of that saves you time and money.
  • You will see fewer returns since the product will align with the product description in terms of content and feeling.
  • Due to unique and helpful product descriptions, your website will receive a higher ranking in Google searches.
  • You will draw more website visitors, meaning potential customers.

 

Why should you choose CopyRobin?

CopyRobin optimises the writing process through an automated system. This system was custom-built for us and is entirely unique. It has been a part of our operations since 2016, to the satisfaction of 1045 clients, including Nestlé, vanHaren, Basic-Fit, and KPN.

We always do whatever we can to find the perfect match between copywriter and client. That allows clients to simply submit a clear briefing and still receive a highly readable text in return. This is made possible by our pool of over 538 professional copywriters.

You’ll always receive high-quality web copy at an affordable rate.

We value speed in combination with quality. That means we operate with short turnaround times, while still routing all copy through our team of detail-oriented proofreaders before delivery. This ensures that you’ll receive high-quality web copy at an affordable rate.

In other words, copywriting as a service. Not entirely convinced? Take a look at how other clients value our services. Or visit our FAQ page for answers to your pending questions.

Want us to write your product texts?

We are here to help! Please fill in the form below and we will get back to you within 24 hours during office hours and usually much quicker.

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